Transform your LinkedIn presence into a lead generation machine with proven frameworks, templates, and automation strategies.
LinkedIn Algorithm Secrets
Justin Welsh
15 min
Write LinkedIn Posts That Convert
Richard van der Blom
22 min
LinkedIn Sales Navigator Mastery
Daniel Disney
28 min
Building Authority on LinkedIn
Lea Turner
18 min
Track post performance
Post formatting & scheduling
AI content assistant
Advanced search & insights
Automation sequences
Data extraction
Native insights
Competitor analysis
Cross-platform metrics
20+ personalized message templates
30-day content planning template
Step-by-step profile audit
Launch your newsletter in 7 days
"How to Go Viral on LinkedIn"
Hosted by Michaela Alexis
"Turn Connections into Clients"
Hosted by Daniel Disney
"Content That Converts"
Hosted by Mark Williams
Example:
Helping Founders Launch with AI | LeoRix (FoundersHub AI) Founder | Ex-Microsoft | 500+ Startups Accelerated | Free AI Audit ↓
Example:
Ever wonder why 90% of startups fail? It's not the idea. It's the execution. After helping 500+ founders at Microsoft and building LeoRix (FoundersHub AI), I've identified the patterns that separate success from failure. ✅ What I help with: • AI-powered validation • Rapid MVP development • GTM strategy • Growth automation 📊 Results: • 73% faster time to market • 5x productivity gains • $50M+ in founder revenue generated 💡 Get my free AI GTM Audit: gkotte.com
Profile Photo
Background Banner
Custom URL
linkedin.com/in/yourname
Makes your profile easier to share and remember
Keywords Strategy
Include industry keywords naturally throughout
Improves search visibility by 40%
Goal: 1,000 followers
Goal: 5,000 followers
Goal: 10,000 followers
🎯 90-Day Targets
Strong
Followers
1M+
Impressions
100+
Qualified Leads
Growing
Revenue
Thought Leadership Framework
Content Authority Signals
Executive Presence
Professional yet approachable tone
Value-First Approach
Lead with insights, not self-promotion
Data-Driven Content
Back opinions with research and stats
Strategic Vulnerability
Share challenges to build trust
Consistent Messaging
Reinforce core themes repeatedly
Cover Images
1584x396px branded header
Post Templates
Consistent formatting
Carousels
Branded slide decks
Native Video
Talking head + captions
Articles
Long-form authority
Sales Navigator
Target decision makers directly
InMail Campaigns
40% open rate templates
Content to DM Pipeline
Convert viewers to leads
Webinar Funnels
$5K-50K per webinar
Strategy Calls
$500-2K per session
Retainer Clients
$5K-25K/month ongoing
Corporate Training
Premium engagement rates
Speaking Gigs
$5K-50K per event
LinkedIn Course
$497-2997 per student
Templates & Tools
$47-297 per download
Newsletter Sponsorships
$500-5K per issue
Cohort Programs
High-ticket pricing
Profile Views
Optimize for clicks
Connection
Personalized invite
DM Conversation
Value-first approach
Discovery Call
Qualify & close
Client/Customer
$5K-50K deals
Dwell Time Optimization
Hook in first 2 lines, expand with "...see more"
Native Content Priority
Upload videos directly, use LinkedIn polls and events
Golden Hour Posting
Post when your audience is most active (7-9am, 5-6pm)
Engagement Velocity
Get 10+ engagements in first hour for viral reach
Creator Mode Benefits
5x more profile views, newsletter access, live video
Strategic Commenting
Be first on influencer posts with valuable insights
Connection Campaigns
100 targeted connections/week with personalized notes
Collaborative Articles
Contribute to get "Top Voice" badge
LinkedIn Lives
Host weekly shows to build authority
Employee Advocacy
Get team to amplify your content 10x reach
Listicles
"7 ways to..." posts get 2x engagement
Case Studies
Before/after with metrics = trust
Personal Stories
Vulnerability drives connection
Industry Data
Original research gets shared
Week 1: Setup
Week 2-3: Content
Week 4: Systems
Goal: Build foundation
Week 5-6: Scale
Week 7-8: Authority
Outreach
Goal: Gain momentum
Week 9-10: Products
Week 11-12: Scale
Revenue
Goal: Establish authority
Week 13-14: Authority
Week 15-16: Empire
Results
Goal: Industry leader
25K+
Followers
1M+
Monthly Views
500+
Qualified Leads
50+
Clients Closed
Six-Figure
Revenue Generated
Start implementing this playbook and watch your authority and leads explode